E-Commerce Category IA Preview

Innisfree TW IA Structure

https://www.innisfree.com.tw/

Crawl Stats

Pages Crawled50
Links Audited312

Technology Profile

ShopifyTailwind CSSGoogle AnalyticsFacebook PixelReact

Site Structure & Information Architecture

Screen IDDepth 0Depth 1Depth 2Depth 3ContentsComments
INN-TW-C-01COMMONHeaderSearch, cart count, user account barDropdown catalog menuGlobal header navigationAlways present on all templates
INN-TW-C-02COMMONFooterCustomer support & policy directoriesPhysical store locator linksGlobal footer indexContains legal guidelines
INN-TW-M-01HOMEStore HomeBanner sliders and promotional collectionsMain landing storefrontHigh marketing value sliders
INN-TW-P-01SHOPSkincareCleansers & serums catalog listingSorting filters & paginationGrid list of product card entriesFilter sidebar controls
INN-TW-P-02SHOPGreen Tea SerumGreen Tea Seed Serum Detail PageReviews tab & reviews countsProduct detail details, sizes, cart buttonsCheckout integrations
INN-TW-U-01ACCOUNTRegisterRegister form & login inputsUser profile dashboard credentialsProtected client paths
INN-TW-O-01CARTShopping CartReview items & apply codes inputList of items selected with subtotalsCheckout start paths

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Audit Key Findings

  • E-commerce storefront has dynamic categorization for catalog directories.
  • Product detail pages have rich structured markup schemas (JSON-LD Product).
  • Empty alt tags detected on banner promotional slides, harming accessibility.
  • Cart page routing directories are correctly configured to prevent search bot crawl indexations.

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